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Top 5 recommendations for successful interactive value messaging in life sciences

Explore 5 proven tips for effective interactive value messaging in market access & life sciences…

CertaraAugust 22, 2025

Blog

Maintain & adapt pharma market access digital tools using feedback

Maintain the credibility of your pharma market access digital tools through continuous updates based on…

CertaraJune 30, 2025

Blog

How a budget-impact analysis complements cost-effectiveness to present a balanced economic outlook

June 16, 2025 Editor’s note: This is the third of four articles in our series…

Simona ColucciJune 16, 2025

Blog

‘Most favored nation’ policy could have profound impact on global drug pricing if fully implemented

Editor’s Note: Jiwon Oh provided research support for this article. She is a Certara Market…

CertaraMay 23, 2025

Blog

Using cost-effectiveness models for smarter drug development and healthcare decisions

April 14, 2025 Editor’s note: This is the second in a series of four articles…

CertaraApril 14, 2025

Blog

Building effective health economic models: Key components for success

March 28, 2025 Editor’s note: This is the first in a series of four articles…

CertaraMarch 28, 2025

Blog

Centers of excellence in pharma: Driving efficiency and innovation

Discover how Certara BaseCase can enable Centers of Excellence in pharma to achieve more streamlined…

CertaraMarch 25, 2025

Blog

Mastering value storytelling with data-driven stories

Unlocking the Power of Storytelling in Healthcare Communication In the realm of healthcare communication, persuasion…

CertaraNovember 14, 2024

Blog

4 ways to optimize agency partnerships using a platform-oriented approach

In the pharmaceutical and medical devices industries, the journey from product development to market introduction…

CertaraNovember 8, 2024

Blog

AIFA makeover: Italy’s leap into 2024

Explore AIFA’s regulatory transformation.

CertaraOctober 4, 2024

Market Access and Pricing

Top 5 recommendations for successful interactive value messaging in life sciences

Maintain & adapt pharma market access digital tools using feedback

How a budget-impact analysis complements cost-effectiveness to present a balanced economic outlook

‘Most favored nation’ policy could have profound impact on global drug pricing if fully implemented

Using cost-effectiveness models for smarter drug development and healthcare decisions

Building effective health economic models: Key components for success

Centers of excellence in pharma: Driving efficiency and innovation

Mastering value storytelling with data-driven stories

4 ways to optimize agency partnerships using a platform-oriented approach

AIFA makeover: Italy’s leap into 2024

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