Eduardo Urbina is a Director of Consulting at Certara, BaseCase, where he leads market access and health economics strategy for biopharmaceutical and medical device clients. With over a decade of experience across the EU5, he has supported market access strategy in cardiovascular, infectious disease, and oncology therapeutic areas, using simulation, health economic modeling and interactive reimbursement tools to strengthen payer engagement.

Before BaseCase, Eduardo held consulting roles at Deloitte and has an MSc in International Health Management from Imperial College London.